The number of users who access the Internet from their mobile phones first surpassed the number of users who browse the Internet from desktop or laptop computers in the October of 2016.
In 2013, there were 4 billion mobile phone users in the world. This number is projected to reach 5 billion by 2019.
Many of the mobile phones are cheaper than desktop or laptop computers. Because of this, a large number of people that couldn’t afford a desktop or laptop today can afford a mobile phone with an Internet connection. This means that for many people, all over the world, their first experience with the web happens on a mobile phone and the phone is the only way to access the Internet.
For these reasons, your casino website has to perform well on a mobile phone. It is no longer a perk. It is a requirement.
Before you start designing your mobile casino website, spend some time studying casino websites that are already successful. Play various games on those websites and see how and what they do to keep you engaged on the website.
Playing games in five to ten well-designed online casinos will give you a lot of ideas about what and how you can and should do on your website.
Because of the proliferation of smartphones today, do not create a separate mobile version of your casino website. Your main casino site should be mobile-optimised and mobile-friendly. People who visit it using a smartphone should be able to play in your casino successfully without having to click around to get to the actual casino.
This is critically important because people who play in online casinos are looking for entertainment. Such people are often on their way back home from work on the subway or waiting in line at the grocery store. Their primary way of accessing your online casino is going to be their mobile phone.